Many women entrepreneurs are opting for the lifestyle business for more freedom with their time and choices as to how they do life. A lifestyle business is a business based on your passions with the purpose of allowing you to live the life you desire. It allows you more flexibility to work where you want when you want, and how you want. It’s totally up to you. Although working for yourself provides you with freedom, it also requires a level of discipline. What level of success doesn’t? When you are doing work you love, the lines between work and life can be blurred. When there is no balance between the two...burnout is waiting. Here are 5 ways you can avoid the burnout and keep the relationship between life and business balanced and successful.
1. Hire a Virtual Assistant My virtual assistant has helped keep me many times from pulling my hair out. They can help you with social media and manage email, pay bills and accept payments from clients, set up webinars and conference calls, bookkeeping and keeping your calendar. I could go on and on. For me, I wanted someone that was proficient with Infusionsoft. I was so grateful to find her. She added so much value to my company with her expertise and saved me a lot of time. They can help automate many processes to play the role of several employees so you don't have to. As you already know, employees don’t really work for the entire 8-hour shift. The beauty of a VA is that you are only charged for the time they actually work on your project. You are only one person and there are only 24 hours in a day. GET SOME HELP!!! Google it, you will find hundreds. The cost is very inexpensive considering all they can offer to your business.
2. Keep a Schedule Having a schedule is not designed to put you in a box. It is designed to help you function more efficiently. A schedule will help you set boundaries with your time so you can differentiate work life from home life. I also find that it keeps me accountable to what needs to be done. When I see that I haven't kept to my intended schedule it makes me reevaluate my choices for that specific space and time. Keeping a schedule also keeps me intimate with the relationship between my time and my money. Consider when you had a job. If you worked 40 hours, at $15.00/hr , you came out with a gross of $600.00. This process shows you how many hours you put into the money you brought in from your business. Here you can see if a process is profitable or not and if you need to find another way to do business. The purpose of you starting a business is to use your passion to make the money you need, to live the life you want. Your business should be working for you, it has a purpose, not you working for it.
3. Set Aside Time for Self Development Our business is a reflection of who we are. Everything we offer to our clients should be something we own, and should add value to their lives. This is what builds the relationship between you and your customers and what makes them comfortable to pay you their hard earned money. We love what we do, we are passionate about what we offer. That is going to shine through to your clients and customers. I guess the best way to put it is to “own what you offer”. When you own it, your actions will show it, and people will believe you and listen to what you have to say. You won’t have to spend so much time pitching and persuading people to patronize you. They will gladly hop on your bandwagon because of what they experience with you. Find books and mentors and coaches to help you develop personally and professionally. No one will believe a motivational speaker that lacks confidence. Remember the Geico commercial where Pinocchio was speaking to a group of people about the potential he saw in them. Every time he said they had potential his nose grew. It is hilarious...and true. Would you hire a limo service from a person who is never on time for anything?
4.Complete One Project at a Time Having multiple projects going at one time does not make you a successful business. Having a completed project working as you intended it to is what success is. There is so much stress attached to multiple unfinished works. It can leave you doubting your abilities because you are putting out an excessive amount of energy spread thin between multiple projects, without seeing the return you should from multiple completed projects. It can also lead to you comparing yourself to others and the success they have experienced. Set out to do one thing, and develop a process to successfully maintain it. As you begin to see the results from it, hire someone else to manage it and use a portion of the profits to cover their salary. Now move on to the next.
5. Get Organized The more organized you are the faster things get done. You will no longer waste your time trying to find things or figure things out. This keeps you from going around the mountain over and over again. The road map is in front of you and all of the tools needed for the journey are right at your fingertips. I love it. Call me OCD all you want, and many people do, but I promise you, my frustration never comes from a lack of organization.
Here’s to working smarter and not harder.
P.S. Be sure to leave your comments below. I'd love to hear all about your success.